The Proverbial Elevator Speech


There will come a time when you’ll step into the elevator with a VP, CIO, CEO, or some other executive and they’ll inevitable say, “So how is everything going?” While you can always tell them about your son’s tee-ball practice or daughter’s ballet recital, wouldn’t it be better if you immediately could say, “We’re working on the principle loan amount with the Data Governance Council to ensure that it is being calculated consistently across all systems. When we’re done, we can be absolutely sure this field is correct”.

Its extremely important that you have a couple of good ten second elevator speeches ready for cases just like this. You’ll want Data Governance elevator speeches such as: Read more…

Getting Executive Buy-in (and keeping it)


This can be a tough one, and there is no one guaranteed way to succeed at this, but there are a number of techniques you can use that will help.

Getting Executive Buy-in

  1. Get a quick win
  2. Fix a Pain point
  3. Demonstrate the value using metrics (ie. if this field were 88% accurate instead of 87% accurate, when used in a marketing campaign we could expect a return $315,000 more in sales)
  4. Read more…