Archive for August, 2007

Web 2.0 in the Workplace

It’s no secret that I’m a big supporter of bringing web 2.0 ideas into the corporate world. There is certainly something to be said about these technologies that are being born out of the second generation of successful websites. The ideas around web 2.0 are collaboration, communication, and community. If you haven’t looked into these technologies, the following links should give you a good foundation on what web 2.0 is all about:

Web 2.0 sites that you’d recognize are:

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Get into the Corporate Newsletter or Magazine

One thing that I’ve always advised people to do when starting an enterprise wide program is to get into the corporate newsletter, magazine, weekly update, or whatever communication device your organization uses.

It is generally pretty easy to get in as the communications department is always looking for good content to fill out their publication. What I do is just check who the newsletter is coming from and shoot an email over to them letting them know you are trying to spread the word about your new Data Governance Program that is going to “greatly improve the quality and value of the data at [insert your company name here].” They are usually more than happy to include your program in the next communication. Read on for how to frame your story for best impact…
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